• Mon. Dec 1st, 2025

Marketing & Web Know-How

Practical guidance for building your online presence and promoting your work with confidence. From social media tips and SEO basics to website building and branding advice, this category is here to help creatives navigate the digital world—without the overwhelm

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  • Using Hashtags Effectively on Facebook: A Quick Artist’s Guide

Using Hashtags Effectively on Facebook: A Quick Artist’s Guide

This quick guide explains which hashtags to avoid on Facebook, how to choose the right ones, and when no hashtags at all can work best.

Why Art Deserves Time

In a world shaped by constant scrolling and fleeting attention, artists increasingly find themselves pressured to create at the pace of the feed rather than the pace of their craft.…

When Should We Start Advertising for Christmas? (Yes, Already!)

Christmas adverts seem to appear earlier every year, but is there really a “too soon” for festive marketing? Let’s unwrap the timing debate with a sprinkle of humour, a dash…

Homepage Tweaks That Lift Conversions

Discover practical homepage design tweaks that increase conversions — from clear messaging and visual flow to stronger call-to-action buttons and trust signals.

How NOT to Write a Press Release (And What to Do Instead)

Tired of sending press releases that go nowhere? Discover what most creatives get wrong and how to write a release editors will actually read.

Your Homepage Isn’t a Gallery—It’s a Handshake

Your artist website homepage shouldn’t just look good—it should welcome, guide, and evolve. Abbie Shores shares practical tips for making your homepage a powerful creative marketing tool.

Market Like a Magpie

Marketing doesn't have to be boring. Join me, Abbie Shores, for a fresh, cheeky approach to advertising your art with how to market like a magpie, a fun, unexpected, shiny…

Stretching Your Reach: How to Market Smarter with Content Stacking

Learn how artists and creatives can maximise visibility and engagement by repurposing content across platforms. A content stacking practical marketing strategy for busy creators.

Last comment: I hope it helps :) — Abbie

Harnessing the Power of Email

“Social media followers come and go— but an email list is yours to keep.” – Our Arts Magazine Start building yours today, and speak directly to the people who love…

How to Price Your Art Without Undervaluing Yourself

Feeling unsure about pricing your art? You’re not alone. Many artists underprice from fear or self-doubt — but undervaluing your work doesn’t serve you or your buyers. In this essential…

The Confidence Conundrum: Selling Art Without Selling Out

In my latest article, I explore the fine line between humility and confidence—and why finding that balance could be the key to finally selling your art without selling out.

Last comment: Pleased to help :) — Abbie

Should You Share Your Prices Publicly as a Creative?

Should you list your prices or keep them private? This honest guide explores the pros and cons of public pricing for artists, writers, and creative freelancers—and offers middle-ground solutions to…

How to Create a Media Kit (Even If You’re Not ‘Famous’)

Think a media kit is only for influencers or celebrities? Think again. If you're a creative, no matter your stage, a media kit helps you present yourself professionally, pitch with…

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