Stretching Your Reach: How to Market Smarter with Content Stacking
Learn how artists and creatives can maximise visibility and engagement by repurposing content across platforms. A content stacking practical marketing strategy for busy creators.
Harnessing the Power of Email
“Social media followers come and go— but an email list is yours to keep.” – Our Arts Magazine Start building yours today, and speak directly to the people who love…
How to Price Your Art Without Undervaluing Yourself
Feeling unsure about pricing your art? You’re not alone. Many artists underprice from fear or self-doubt — but undervaluing your work doesn’t serve you or your buyers. In this essential…
The Confidence Conundrum: Selling Art Without Selling Out
In my latest article, I explore the fine line between humility and confidence—and why finding that balance could be the key to finally selling your art without selling out.
Should You Share Your Prices Publicly as a Creative?
Should you list your prices or keep them private? This honest guide explores the pros and cons of public pricing for artists, writers, and creative freelancers—and offers middle-ground solutions to…
How to Create a Media Kit (Even If You’re Not ‘Famous’)
Think a media kit is only for influencers or celebrities? Think again. If you're a creative, no matter your stage, a media kit helps you present yourself professionally, pitch with…
Sales – Driving Strategies: What Not to Do?
Sales advice is everywhere—but what about the things you absolutely shouldn’t do? From chasing clients like a caffeinated spaniel to selling ice to penguins, this witty guide explores the common…
The Social Media Lie: Why You Don’t Need 10K Followers to Sell Art
You don’t need 10,000 followers to sell your art—you need connection. This article breaks down the myth of social media virality and reminds creatives that trust, storytelling, and authenticity sell…
Why Art Sales Dip—And Why That Doesn’t Mean You’re Failing
Every creative has felt it: the slow month. The quiet shop. The steady drip of likes without sales. And lately, it’s easy to believe you’re alone in that. But here’s…
Marketing Tip: How to Write Descriptions That Sell Without Sounding Salesy
Whether you’re an artist, writer, maker, or designer, your work deserves to be seen—and understood. Yet many creatives struggle with one important task: writing a compelling description. A great description…
Redefining Success: The Artist’s Quiet Revolution
Success is a slippery word. For some, it conjures visions of gallery openings and red dots. For others, it’s simply carving out an hour to create without interruption. In the…
Building a Recognisable Creative Brand: A Long-Term Strategy for Artists, Writers & Makers
In a world where creativity thrives across platforms, standing out is not just about talent—it’s about clarity. Your brand is not your logo or your font. It’s the emotional and…
Why Do Some Websites Block VPN Users?
In today’s digital landscape, many of us are turning to Virtual Private Networks (VPNs) to safeguard our online privacy. Whether you’re an artist uploading work, a writer researching a new…
Clickbait in Art Marketing: What It Is and Why to Avoid It
As an artist showcasing your work online, it’s only natural to want to reach as many people as possible. With millions of pieces being uploaded daily to art platforms and…
Build a Stunning Website for Your Art with WP Engine
As an artist or photographer, your website is your virtual gallery—a place where your creativity takes centre stage and your audience can connect with your work. But building a website…