The Perception of Color

The perception of color happens in our brain. For the vision at daylight, over our retina we have 3 different photoreceptors, which are often called red cones, blue cones and green cones.  They all send signals and the brain interprets them. Thanks to the different intensity of those 3 colors every color can be perceived.… Continue reading The Perception of Color

The Psychology of colour in times of COVID: Yellow

We have gone through unique times, passing from an hectic life to being very isolated and slow moving days. So how did all this affect our choices regarding colors? Karen Haller, a color psychologist, explained that previously, being always outside, we were constantly stimulated by thousands of inputs and when returning to our homes we… Continue reading The Psychology of colour in times of COVID: Yellow

The psychology of colour: Orange

Orange is the colour of the extrovert and of the self confident. It is more gentle than red, but it still attracts the attention. It is energising and it inspires vitality and enthusiasm. In some cultures it’s associated with entertainment and amusement. In nature the orange colour comes from carotens, photosynthetic pigments that absorb the… Continue reading The psychology of colour: Orange

The world is in colour!

Let’s take for example our sky: it appears blue to us, until after only about 20 km up, where it progressively starts becoming darker, violet and then black in space. Think of the beauty of a sunset, which leaves us speechless with its stunning colours. We might see the sky becoming pink, although a pink… Continue reading The world is in colour!